Technology
iSENTIUM’s core technology is unique in utilizing patented linguistic algorithms to provide precise and efficient measurement of social media traffic. The company's orientation and technological framework have been developed by an industry-leading team of technology veterans and linguistic experts who have devoted over 75 research-years to the development of the technology and related products.
Three central processes enable iSENSE’s industry-leading market data generation capacities. First, iSENSE targets data that matters by extracting relevant information from multiple sources with the use of proprietary filters.
Second, iSENSE’s patented natural language processing technology assigns values to the constituent parts of financially relevant sentences.
The sentiment expressed by these sentences is then calculated with reference to subject knowledge. Finally, the sentiment score is generated, and can be viewed immediately by the user on multiple platforms.